New Peter Rabbit coin breaks the internet – Silver Proof 50p sells out in HOURS

peter rabbit 2017 ag proof - New Peter Rabbit coin breaks the internet - Silver Proof 50p sells out in HOURS

The record-breaking 2017 Peter Rabbit UK Silver 50p Coin

Britain showed itself as a nation of nostalgic coin lovers as the release of the new Peter Rabbit Silver Proof 50p brought the numismatic net to a standstill.

At one point The Royal Mint had over 50,000 people in a queue to access its website and The Westminster Collection also saw record traffic – with all hands on deck to keep the servers running.

All available Peter Rabbit coins were sold out before the newspapers even ran a story – and collectors who got in early were left feeling like they won the lottery.

30,000 coins gone in just a few hours

The pandemonium echoed the release of the 2016 Peter Rabbit 50p, which also caused a collecting frenzy but was limited to 15,000 coins. This year’s issue has an edition limit of 30,000 but the demand was also amplified.

The coin was fully allocated across the board by 4pm, but the queues were still long as collectors changed their focus to the Brilliant Uncirculated editions of the coin. Savvy buyers were desperate to bag what will go down in history as one of the UK’s most sought-after coins.

Beatrix Potter coins are big news

st 2017 peter rabbit silver proof 50p coin facebook banner square - New Peter Rabbit coin breaks the internet - Silver Proof 50p sells out in HOURS

Fully allocated across the board by 4pm on its day of issue

The lucky few that secured the 2016 coin for £55 now own a coin that changes hands for up to £400 on Ebay. This year’s coin has already started appearing in auctions, and whatever happens it looks like the £60 retail price will turn out to be a bargain.

Undoubtedly a few speculators got in there but with demand so high it was literally first come, first served – leveling the playing field and making getting a coin a real achievement for anyone.

Did you manage to secure a 2017 Peter Rabbit Silver Proof 50p? If you were one of the lucky ones, let us know in the comments!

peter rabbit certified bu - New Peter Rabbit coin breaks the internet - Silver Proof 50p sells out in HOURSStill available…

We still have stock of the collector edition Certified Brilliant Uncirculated 2017 Peter Rabbit 50p available. Click here now to secure yours – you will also have the chance to pre-order the other three coins in the series.


  1. Scotaff on April 14, 2017 at 2:43 am

    Should read Silver Proof 2017 Peter Rabbit Coin.

  2. Scotaff on April 14, 2017 at 2:42 am

    I ordered my 2017 Peter Rabbit from The RM at 0235 on the morning of release. I didn’t know about the new issue and was by chance browsing, saw it and ordered it.
    Missed out on the other BU 50p coins but got them on order from Westminster.
    I got the Miss TiggyWinkle Silver Coin last year and all the BU 50p coins, it’s good to find out that the Jemima Puddleduck and Squirrel Nutkin 50p coins have been announced as 6th & 7th scarcest coins respectively. Strangely the Peter Rabbit one is number 10 on the list.

  3. Shawn barlow on April 7, 2017 at 5:38 pm

    Got one of these 2017 rabbit

  4. Andrew on April 5, 2017 at 4:58 pm

    Tried for ages. Very disappointed as always buy coins from the company. First come first served seems rather harsh for the genuine collectors.

  5. Marie Kell on April 5, 2017 at 3:58 pm

    I order regularly from yourself and I was unable to get any of the set. It’s so unfair as it was on Facebook people had ordered 10.
    So is that it??? Will the Royal Mint do anymore??

  6. Nik Gibson on April 5, 2017 at 10:29 am

    Tried and failed… Wouldn’t let me go to the checkout :'(
    Oh well some other issue maybe

  7. Philip Seddon on April 5, 2017 at 9:18 am

    Managed to secure three of the silver ones but just missed out on getting Benjamin Bunny but secured all the BU ones missed out on getting Peter Rabbit last year glad I managed to get one this year I really enjoy collecting coins from the Westminster Collection

  8. Wendy Holmes on April 5, 2017 at 8:46 am

    No I was in a queue for hours when it was my turn it had already ran out
    Seems so unfair
    However I have ordered the silver coins from the Westminster collection

  9. Craig Clare on April 5, 2017 at 7:56 am

    I managed to get 3 for my kids collections 😀

  10. Val on April 5, 2017 at 7:12 am

    Managed to get one of the coloured version, lovely little coin and really lucky to have got in early, thanks to you for emailinng it was coming out that day.

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